What is Visual Scribing?
Visual Scribing is the art of capturing spoken words, ideas, and concepts in real-time through illustrations, diagrams, and text. It’s like a live infographic that grows as the conversation unfolds. The result is a visual representation of your event’s key messages, discussions, and themes, helping attendees better understand, remember, and engage with the content.
At Ludic Creatives, we use skilled artists who translate your event’s discussions into dynamic visual stories that not only look amazing but also serve as powerful communication tools.
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We offer a variety of visual scribing options to suit your event’s needs, whether in-person or virtual. Our approach is tailored to the outcomes you're looking to drive. You can choose from pen and paper scribing, or digital scribing on an iPad, with visuals displayed on screens for added impact. This flexibility ensures that the scribing experience is both engaging and seamlessly integrated into your event's flow.
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Why is Visual Scribing So Effective?
Here’s why visual scribing is the perfect addition to any event:
- Captures Attention (and Keeps It)
In a world full of distractions, it's easy for participants to zone out. Visual scribing catches the eye and keeps it there, offering a compelling visual summary of what's being said. It engages multiple senses, helping people process and retain information more effectively.
- Improves Retention and Understanding
Studies show that we retain 65% of information when it’s paired with visuals, compared to just 10% with text alone. Visual scribing makes complex ideas more digestible, breaking them down into engaging, easy-to-understand visuals.
- Boosts Interaction and Engagement
Attendees often feel more involved when they see the ideas they’re discussing being visually represented in real time. Scribing also creates natural conversation starters, encouraging people to engage with each other and with the content.
- Tailored to Your Event’s Themes
Every event is different, and so is every scribe session. Our artists work with your themes, tone, and messaging to create visuals that reflect the unique atmosphere of your event. From corporate conferences to creative workshops, visual scribing adapts to fit your brand and message.
- Creates Lasting Visual Assets
Unlike standard notes or slides, a visual scribe captures the essence of your event in a single, dynamic piece of artwork. This provides an immediate reference for participants, and the artwork can be shared later as a recap or marketing asset to extend the life of your event’s content.
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Tips for Maximising Visual Scribing at Your Event
- Plan Key Moments for Scribing
Identify moments where visuals would be most effective, such as important keynote speeches, panel discussions, or brainstorming sessions. We’ll capture the essence of these moments, so you don’t miss a beat.
- Encourage Interaction
Invite your attendees to interact with the scribe throughout the event. Whether it’s contributing ideas or simply engaging with the artwork, the more people connect with the visuals, the more effective the experience.
- Use It for Post-Event Reflection
After the event, share the scribed visuals with attendees as a recap, or use them as part of your event marketing materials. A visual summary will help reinforce key takeaways and extend the impact of your event.
Examples of Successful Visual Scribing
Here are a few examples of how visual scribing has been used effectively:
- Corporate Conferences
A global business summit with scribed keynotes and panel discussions that captured complex strategies in a way that was both insightful and easy to digest.
- Workshops & Brainstorming Sessions
A creative innovation session where scribed visuals helped summarise ideas and feedback, enabling teams to walk away with a clearer understanding of next steps.
- Product Launches
Visual scribing at a product launch event that illustrated customer feedback and product features, providing instant clarity for both the team and attendees.
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Why Choose Ludic Creatives for Your Visual Scribing Needs?
At Ludic Creatives, we specialise in creating impactful visual scribing experiences that bring your events to life. Our talented artists work seamlessly in real time to create compelling, visually rich representations of your event’s key messages and themes. We understand that every event is unique, which is why we offer custom, flexible solutions tailored to your specific needs.
Want to see how visual scribing can enhance your next event? Explore our Scribing page to learn more and see examples of our work.
Contact us to discuss how we can help make your event even more engaging and memorable.